Who are we?

Market Research

Consumer Insights Consult Ltd. is a full-service Market/Socio Economic research organization dedicated to the provision of actionable and meaningful research services to clients

  • Market Research

    • Member of ESOMAR

    Established in 2010 and located at West Legon, CiC is a proud member of ESOMAR,  an essential organization for encouraging, advancing and elevating market research worldwide

  • Member of ESOMAR

    • Rich Experience

    The collective experience of the Consumer Insights Consult research team enables us to adapt and tailor research techniques to suit the needs of our numerous clients

  • Rich Experience

    • Strategic Decisions

    In most cases, our research is used to guide strategic decisions. From our experience, we can offer help and guidance in taking projects from initial concept through to implementation

  • Strategic Decisions

      • Services

      Consumer Research

      -Usage & Attitude studies, Pricing study, Product Test (CLT, HUT), Brand Name & Pack Test, Brand image and Perception, Corporate image and perception, Brand Equity Study, Market sizing and Segmentation

      Communication Research

      Concept Test, Advert Pre Test & Post Test, Promotion effectiveness, Audience/Listenership study

      Trade/Social Research

      Distribution Checks, Retail Census & Audit, Mapping and Listing, Desk research, Feasibility studies, Opinions Polls

      Quality Research

      Mystery shopping, Customer Satisfaction & Experience Study, Staff Attitude

      We are good at what we do

      Consumer Research

      90%

      Communication Research

      95%

      Trade/Social Research

      85%

      Quality Research

      85%